Capture a piece of British history with Britons – Join Your Country’s Army! by Alfred Leete. This classic World War I recruitment poster, featuring the famous image of Lord Kitchener pointing with the powerful call to action, "Your Country Needs YOU," became an icon of British wartime propaganda. Designed in 1914, Leete’s work inspired countless men to enlist, solidifying this image as one of the most recognisable pieces of recruitment art worldwide.
About the Artist
Alfred Leete’s work defined an era of communication and design. His bold imagery and clear visual impact helped shape modern poster art, balancing wit, patriotism, and simplicity.
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Discover more about the artist and explore Alfred Leete’s timeless posters — influential works that capture the spirit of a generation, available exclusively at Artz Etc.
